Advertising, Brand/Branding, Business-to-Business, Concept Testing, Consumer, Customer Satisfaction, Employee Research, International, New Product Development, Packaging/Design, Product testing, Usage & Attitude.
Experienced in international research; skilled in briefing markets, cross-cultural analysis and developing synthesised global research results.
Well travelled across Africa, Australasia, China, Western Europe, Eastern Europe, Scandinavia, Middle East and South America.